Happy 95th birthday, Desi Arnaz!

He would have been 95 today!

I will always love I Love Lucy——the first show I ever really cared about! My first ever favorite show! Long before DVDs and box-sets were released, I used to record it every night, on the old Classic Nick at Nite 1985-1998line-up! I was one lucky kid! Nothing made me smile like Lucy! And, when we lost our cable (before I started recording), I used to cry, I missed

Lucy so much! From then on, once we got cable back, I recorded them on VHS and have kept them to this day!!

I will always appreciate Desi Arnaz, for his part in the creation of my most beloved favorite TV show! I loved it so much, I used to literally fantisize about jumping into the TV to be with them! I wanted to be Lucy! I wanted to be her best friend! She was my childhood hero! I love Lucy…but, I love Ricky too! Happy 95th, dear Desi!

A branding lesson un-learned---from Nick at Nite

I remember when Nick at Nite was all about classic, safe TV. It prided itself on being unrealistic but sweet—-an often black and white safe haven from the stresses of reality.

And, I must say that its branding and slogans, etc. was really genius. Cause it got even kids interested in often corny b&w TV. Cause Nick at Nite had a way (with it’s fun adverts and branding) of making those shows seem cool. I was able to watch shows on Nick at Nite that I’m not even interested in seeing now. And, that was the genius of the old channel. It was as though just being on Nick at Nite made the show better! That’s why it’s sad that they didn’t stick with what they were founded for.